After spending 5 years using the current software out there for frontline fundraisers, we decided that we didn't want to settle for software that just works. We wanted software that would work for us. We wanted smart software that could use analytics to help identify donors, cultivate relationships, and make us better fundraisers. We wanted software that didn't yet exist. So, we created it.

Senior Development Officer, Faculty of Engineering, University of Waterloo.
Candidate for MA in Rhetoric and Communication Design, University of Waterloo, with a research focus on Fundraising and Alumni Engagement.
Honours BA, English Literature and Rhetoric.
Working as a front line fundraiser for 5 years, Salman was exposed to a fundraising system that worked, but could work better. Salman has experience with pipeline development and has worked with telefunding, annual giving, leadership giving, major giving, and planned giving.

Honours BBA & Honours BSc in Computer Science.
As a consultant, Rahim has spent more than 4 years designing, implementing, and managing Enterprise Resource Planning solutions across multiple industries.

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